18 December 2025

Binance Warns Against Impersonation Scams Amidst Listing Framework Clarification


Binance has issued a warning about the rise in impersonation scams while clarifying its token listing process. The crypto exchange emphasized that no listings are guaranteed, no fees are charged, and any paid promises related to Binance are fraudulent.
Anyone claiming to be able to help you with a Binance listing is a scammer,
said former Binance CEO Changpeng Zhao CZ . He highlighted that listings are never guaranteed and that no fees are required for evaluations.
The company outlined its structured listing system, which includes Binance Alpha for early-stage exposure, Binance Futures for derivatives listings, and Binance Spot for direct trading. Advancement through this system depends on comprehensive assessments covering various factors such as product quality, user metrics, compliance standards, and technical risk.
Binance also pointed out a significant increase in fraudulent actors posing as its employees or listing agents. The exchange reiterated that it does not recognize any third-party representatives and only accepts applications from verified founders or core executives who complete KYC checks.
No legitimate Binance representative will ever solicit payment for listing services,
the company stressed.
Binance has identified several individuals and entities involved in impersonation and warned that legal action may be taken against verified cases. The exchange also offers a whistleblowing channel with bounties of up to 5 million for reporting such scams. The announcement concluded with a reminder that any request for payment related to a Binance listing is fraudulent and should be reported immediately.

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